Update (b) : Enthusiastic response for Lay’s GUYDF continues……a little more than 12 lac flavour ideas as on 20th Jan 2010. Indeed, laudable an achievement, especially, when youngsters/youth in India have too many indulgences (tiny or moderately big, instant ones!), and distractions like bitchy & high empathy evoking Reality Shows, Facebooking, Twittering, DTH revolution, Bollywood Blockbusters – plus-ed with Idiots or No Idiots, Virtual Living/Relationships/Emotional anchors, and intriguing / spellbinding innovative devices from Technology..n of course, work life/responsibilities/formal lifestyle {Young working population}

Go to http://www.yourlaysflavour.com/  and enter your new flavour idea(s) for Lay’s…join the race to win the big bag of Rs 50 lacs + 1% of sales